CONTENT SERVICES
We fill the gap between your business and the audience you’re talking to.
Content Strategy
(The plan)
We can create a content strategy for you that will outline how you create, publish, distribute, and manage your content so that you can reach specific goals.
Content Writing
(We write)
Stuck for ideas or what to write? If you can talk about it, we can write it for you. Often amazing pieces of information come out that you don’t realise are educational.
Content Management
(You write)
We provide a service for corporations with in-house talent to create original content and manage and publish it on their behalf. Utilise our knowledge to enhance the quality of your content.
Website Copywriting
(More engagement)
We interview those who know each product or service and then provide your website content draft documents for feedback and editing.
Newsletters
(Connect with customers)
This cycle takes care of updating your website regularly, which Google loves. You are also in front of your existing audience through the newsletter.
Service for Agencies
(Collaboration)
We value collaborating to achieve synergy — partner with us to get the content sorted for your client’s website or social platforms.
Let’s start a conversation
Is being hard on yourself, too hard on yourself?
There’s that old saying “you are your own worst critic”, usually it’s something we get told when we deny we did a good job. And at that point, do you believe them? Or are you still convinced ‘it’ wasn’t good enough? We all exist within a little bubble we have created...
How to market during a recession
We’re facing a downturn. Yup. Did that. Said it out loud. Quick, touch some wood so it doesn’t happen. Wait, maybe you touch it so it does happen. Doh. According to forecasts from Infometrics, the New Zealand economy “might just be able to avoid a recession”. Even if...
MasterJack’s monthly marketing tips
Firstly, an introduction: For nearly five years Gilligan Sheppard have been offering marketing services, however, communicating that offer without confusion has been a little… confusing. Do we just do GS marketing? Is it just for GS clients? In short, no and no. “A...
2022 Marketing To-do List
It’s on everyone’s lips, “Let’s hope that 2022 is better”. Lockdowns and levels (and now lights) brought obvious change to business, and the New Year often brings a fresh perspective on goals. Once you’ve had a restorative break, a reset of your motivations, it’s a...
Grow your business in lockdown. Part four of four.
Webcam selling confidence Our marketing team have collaborated with Ambrose from the Sales Mastery Company to create webinars to help small to medium businesses survive lockdown. View the fourth webinar here. What are the challenges? Customers want a professional...
Mind your language
For a word to qualify as a swear word, it must have the potential to offend. They come from taboo topics – death, disease, excrement, and sex – uncomfortable conversation. So be warned, if you continue reading, there is possibly offensive language used. Context plays...