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Jargon

Jargon Special words or expressions used by a profession or group that are difficult for others to understand. If we’ve used a word you don’t understand, please let us know so Jack can...

Keyword

Keyword A search term that you want to rank for with certain content, so when people search on Google with that word, that page on your website should come up in the...

Long-tail

Long-tail A long-tail keyword is a phrase that is generally made from three to five words. Since these keywords are more specific than generic terms, they allow you to target niche demographics. These keywords are also less competitive than generic keywords because...

Marketer

Marketer Someone responsible for creating an involvement chain between the customer and the product or service offered by a company.

Meme

Meme An image, video, piece of text, etc, typically humorous in nature, that is copied and spread rapidly by internet users, often with slight variations.